Rethinking Travel Marketing for an Era of Infinite Customer Touchpoints

Skift Take: The travel industry has officially entered the era of “omnichannel” marketing, a time when every screen, every device, and every customer interaction is an opportunity to connect with travelers. In order to take advantage, travel organizations will need to rethink how they design, execute, and measure marketing campaigns.

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Ryan Wolkov

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Author: Ryan Wolkov

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